From large corporations to small businesses, everybody is spying on their competitors in the digital realm. Everything from social media to email marketing and online advertising is being scrutinized. Not only does it provide insight into how competitors are promoting their business but also offers up ideas on untapped opportunities a business can implement.
If you are looking to get the scoop on your competitors, put your spy glasses on and keep reading.
Determine your most important online competitors. The best way to look for your competitors is to perform a Google search for your main keywords. Let’s examine the baby niche market.
A search for the keyword “baby” reveals the following results: